Optimising Partner Ecosystem to Reduce Energy Drain and Increase ROI Problem description: Many partner ecosystems grow unstructured: too many partners, unclear contribution, high management cost (energy drain) and low incremental return. Without optimisation, scaling stalls. How international experts solve it & value for audience: Experts apply portfolio thinking to partner ecosystems: segmenting, tiering, pruning, investing where ROI is highest. For business owners and senior leadership this means clearer resource allocation, reduced wasted energy and higher ROI from partner relationships. Recommendations: – Build a “Partner Portfolio Grid”: vertical axis = partner value (revenue/strategic fit), horizontal axis = energy invested. – Move partners in quadrant with high value/low energy to “priority”. Reevaluate high-energy/low value for freeze or exit. – Allocate resources to develop high priority partners (senior management time, enablement) and reduce support to low priority...
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